Aramco World, the bilingual magazine founded in 1949 by the Arabian American Oil Company, modeled itself on Life and Look — lavish full-color photo features set in classic Times serif, with flowing naskh Arabic alongside the English.
This system distills that mid-century corporate-print voice: a deep desert-green ground, gold sun-disc roundels, schematic pipeline diagrams, and a calm serif editorial rhythm. Matte stock, never screen glow.
《阿美世界》(Aramco World)是阿拉伯美国石油公司于 1949 年创办的双语杂志,以《生活》(Life)与《看》(Look)为范本——用经典 Times 衬线排版的大幅全彩图片专题,英文旁配以流畅的纳斯赫体阿拉伯文。
本设计系统提炼了这种二十世纪中叶的企业印刷气质:深沙漠绿底色、金色太阳圆盘徽记、示意性的管线图,以及沉稳的衬线编排节奏。哑光纸质,绝非屏幕的霓虹光泽。
Learn more about the Aramco World Magazine style深入了解 Aramco World Magazine 风格